Previous Projects
Here’s some examples of our previous projects.
Corporate video production
Project: Lamborghini Huracan launch
Client: Jack Morton Worldwide
Location: Oman & UAE
Key deliverables: Branded content and social media films
To mark the regional launch of Lamborghini’s Huracan, we were asked to produce a series of short films that captured the essence of this exceptional supercar, highlighting its authentic design and technical capabilities. The brief involved following specialised automotive journalists on a thrilling four-day journey driving from Oman to the UAE, where we filmed their incredible experiences on and off-road.
Documentaries
Project: Adapting to a changing climate
Client: Global Commission on Adaptation
Location: On location globally
Key deliverables: A series of short documentary films showcasing the stories of people adapting to climate change around the world
The Global Commission on Adaptation focuses on facilitating concrete solutions to climate change. We filmed a selection of short documentaries across New York, Jamaica, Indonesia, the Netherlands, the Cook Islands, China and India. This engaging, educational content shows how the climate crisis impacts individual communities and the strategies they have developed to adapt.
Documentaries
Project: Gary Player Invitational Golf Event
Client: Wasserman Media Group/ Abu Dhabi Sports Council
Location: Saadiyat Links Golf Club, Abu Dhabi, UAE
Key deliverables: Broadcast documentary and social media content
When South African golfer Gary Player staged the Middle East’s first edition of his Gary Player Invitational charity golf series on Saadiyat Beach, we were commissioned by Wasserman Media Group to film a range of content for the Abu Dhabi Sports Council.
We spent three days filming with Mr. Player, flying with him by helicopter and joining him to visit the Player Foundation’s chosen charity – the rehabilitation centre run by the Zayed Higher Organization. At the event, we deployed four crews on the course, targeting top players and celebrity sportspeople, producing constant video updates for Instagram and capturing the winning putt.
The bank of content included a documentary for Abu Dhabi Sports, an online film for Gary Player’s company Black Knight International, a 90-second YouTube film, and multiple social media clips.
Branded product videos
Project: Chevrolet Tahoe launch in the Middle East
Client: Markettiers/ Chevrolet Middle East
Location: UAE
Key deliverables: Extended branded product launch video
When Chevrolet launched its all-new 2021 Tahoe in the Middle East, we were asked to produce and deliver an “as live” film showcasing its desert driving abilities, followed by a webcast demonstrating the car’s features, and footage of the Chevrolet Middle East President delivering the vehicle to their regional customers. The final immersive and educational stream was an hour long.
Branded product videos
Project: Le Clos/Chateau Margaux VNR
Client: Impact Porter Novelli (part of BBDO Group)/ MMI
Location: Bordeaux, France/Dubai, UAE
Key deliverables: Branded video news release
When the exclusive wine merchant Le Clos planned to unveil the most expensive bottle of wine ever retailed – a giant “Balthazar” from the classic Chateau Margaux vineyard in France’s Bordeaux region – they wanted to announce it via video. We were commissioned by the marketing agency managing the campaign for MMI, Le Clos’ parent company.
The project involved travelling to Bordeaux during the grape harvest to film in the vineyard and the cellars, followed by time spent filming with the vintners who packed the Balthazar bottle for auction. Back in Dubai, we filmed the auction where one bottle sold for $195,000. We then created a video news release for global distribution that included a script, shortlist, and editing instructions. The content ran on Reuters TV and was shown by numerous broadcasters worldwide.
Social media films
Project: Emirates Vintage Collection
Client: Blaze/ Emirates Airline
Location: On board a flight to Paris
Key deliverables: A quick turnaround and impactful social media film to reflect the quality
Emirates Airline chose us to create an engaging short film to be used as part of a larger social media campaign, promoting their high-quality vintage collection in First and Business Class. We filmed on board, capturing interviews, as well as footage of the sommelier sharing the wines’ unique product qualities. One of the client’s main priorities was timeliness; therefore, after landing in Paris, we reviewed and edited the footage immediately so we could deliver the final film on the same day.
Animation & Motion Graphics
Project: Ras Markaz Oil Storage Terminal
Clients: Instinctif Partners/ OTTCO
Location: Ras Markaz/Muscat, Oman
Deliverables: Promotional film for investors and online
The business communications consultancy Instinctif Partners, commissioned us to produce a film for their client the Oman Tank Terminal Company (OTTCO). OTTCO was planning a huge oil storage terminal on the south coast of Oman to attract tankers worldwide, so we needed to demonstrate how the terminal would look and operate, plus why it was a perfect location for global oil companies.
The challenge was that the site was still virtually untouched. To overcome the problem, we shot some videos on-site, plus hundreds of still images that we used to create spectacular high-quality animations. These animations effectively explained the storage plan, the connections to offshore tankers and the plant’s ability to pump and receive supplies. We also filmed additional footage for in Oman’s capital, Muscat, and off the coast before combining the video and animations into a short and powerful film promoting this ambitious scheme to investors.
Animation & Motion Graphics
Project: Merck Biopharmaceutical
Clients: EMIR/Merck Serono
Location: Abu Dhabi/Dubai, UAE
Key deliverables: Branded documentary and presentational video
We were commissioned by Emerging Markets Intelligence and Research (EMIR) to create video content for the first ME manufacturing plant from their client, Merck, in collaboration with a local partner. We incorporated sophisticated animated graphics, including falconry shots to open and close the film, accompanied by interviews with Merck’s regional representative and UAE government members, highlighting the significance of the European biopharmaceutical company’s manufacturing milestone.
